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Google Penguin Update – How to Find SEO Expert

In the online world, search engine results rankings are everything. If you fall to the second page, or worse the third or beyond, you will never get seen by the vast majority of users. If you are not familiar or just do not have the time to do it yourself, you may want to consider hiring an expert SEO company to help get your web site on the map.

A company offering search engine optimization services can provide you with the results that will help you and your business achieve success. You will want to find a company that offers a range of services.

Search engine optimization is one the most important tools for getting your online presence visible to the majority of users searching for services and products similar to yours. It is estimated that the number one position in any search result accounts for almost half of all the traffic that that page receives. The percentage begins to drop off substantially after that. In fact only about ten percent of people ever make it to the second page of results. That means you could be losing out on ninety percent of the traffic and buyers that are searching for you.

SEO uses keywords to help you gain market share and increase your overall presence on the web. An expert SEO company will offer services that optimize both your on and off page offerings. Users type key words or phrases into their favorite search engine when they are looking for anything from services to products to just information. The number of visitors you get depends completely on where you rank in the list of relevant sites. The more relevant you are, the higher you rank. By having links and keywords that are applicable your ranking gets a boost.

When you find the right balance of links from other sites and relevant keywords you will see not only a higher ranking, but more importantly, a lot more visitors. The translation from higher page ranking to higher sales is very clear. In order to get the traffic that leads to more money, finding an expert SEO company is very important. They can help you pinpoint where and when to spend your money so that you see the greatest possible rewards with minimal costs. Online search engine optimization is not an exact science and can take a bit of adjusting to get just right, but the benefits are worth the effort.

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