Getting your website higher rankings means more people will see your site when they do a relevant search. It takes time and skill to build a website that people will want to visit. You have to have great content and well written articles. Great graphics and pictures that do not take forever for the average user to load are also a huge plus. Aside from creating a site that has exceptional quality, there are other ways to boost a rank and get more unique visitors. One of the best ways is to build links to your site. Link building is equal parts art and science.
There are a few ways to build links, for example link exchanges can prove a very valuable tool for your site. One of the quickest ways to get people to link to your site is to create “101 ways” lists. These are quick to read and can gain a lot of traction with people who “digg”. Lists that offer the top ten or ten best are also hard for people to resist and are quite popular things to link to. You can create lists comparing different products or pit them against each other. These are popular with techies especially.
Writing an entertaining and informative blog can be a great way to drive up traffic to your website. Reviewing local businesses and services helps develop your authority at a local level and can ingratiate you with people in social networks. Creating a social network site than people can “like” or become fans of can get even more page views. If you trade links with other sites, it is important to make sure that the site you have linked to is relevant to yours otherwise you can actually drive people away.